AmaStar

What is AmaStar

Vision

AmaStar aims to create an adult entertainment platform that will outperform all current projects in the industry. The main idea is to develop an ecosystem that benefits both end users and content creators, while rendering middlemen and intermediaries that take a lion share of the money obsolete. Imagine a live network where the customers choose what they want to see and play a vital role in sifting out poor quality content without any extra effort, while content providers are financially rewarded based on the popularity of their content. This system will motivate performers to provide better quality uploads, as it will directly affect their earnings. The adult industry has always been at the forefront of innovation, and we believe integrating blockchain will make it more secure, anonymous, fair and enjoyable for all participants.

Content creators

Anyone can upload their own content - and get paid for it! Our unique algorithm will calculate the reward in AS coins for each content piece based on its popularity, including user ratings, number of views/clicks, length of viewing times, etc. Performers will also be able to receive tips from users that particularly enjoyed their content. Withdrawing the earnings is as hussle-free as it gets - the minimum is an equivalent of $5, which can be cashed out at any day of the month (no more waiting for payout days).

End users

End users will have free access to an abundance of unique new good-quality amateur content, all in one place. The platform will feature pornographic photos, videos, stories, live chats/cam shares, all with various categories, so any customer is bound to find something to his liking. Each user participates in the rating system by simply browsing the content, which is automatically recorded; voting is not required to facilitate the ranking mechanism (though highly encouraged). When users register a private account, they will have access to a personalised feed tailored according to their preferences via machine learning. Users will also be able to order specific content from our Content Exchange, meaning anyone can receive exactly what they want.

Content moderation

We will moderate each content piece before publishing it on the platform in order to filter out any illegal/harmful content. We’ve chosen to do this in-house as opposed to user curation because in the adult industry the repercussions of posting the harmful content are more severe for all parties involved. This is to make the platform a safer and more enjoyable place for everyone, as well as comply with the law. All suitable content will be moderated and published within 24 hours, and any user posting illegal content will be banned permanently, will all previous earnings frozen. Every user will have an opportunity to report prohibited content (including revenge porn), and we will aim to review and delete it if necessary within 12 hours.

Machine learning

The basis of machine learning is building algorithms that statistically analyze data in order to predict outcomes without being explicitly programmed. The algorithms are constantly updated as new data becomes available, allowing them to provide more accurate predictions. Our algorithm will search through data to look for patterns and adjust program actions accordingly, e.g. it will analyze each photo and key frames of video and live shows, and study main aspects of the content like hair color, skin color, body type and positions, etc. It will then analyze each user’s preferences by evaluating most viewed tags and categories, how long each content piece was viewed for and what rating was given. Based on the analysis, the algorithm will form a personalized content feed similar to Facebook News Feed. For instance if a user frequently stops scrolling to view a photo of a skinny blonde and gives low ratings to videos with brunettes, AmaStar platform will show more content featuring skinny blondes in the beginning of this particular user’s feed.

Advertising

In order to be able to provide unique content to our users completely free of charge, we will need to accept advertising on the website. The majority of the platforms in the adult entertainment industry are interested in maximizing their revenue, which leads to an unreasonable amount of ads being placed, which in return results in users ignoring them altogether. More often than not the ads are irritating, misleading, carry risks of viruses and malware and in general significantly slow the website down. The main objective of AmaStar is to provide an optimal user experience, so we will keep the advertising to a minimum and manually approve each and every ad to ensure it’s safe to click and not too flashy. All ads will be purchased with AS coins, which will maintain constant demand for the coin. As for the advertisers, they will have the benefit of dealing with the platform directly without paying extra commission fees to the adult advertising networks that usually take a cut of up to 40%. Advertisers will be able to promote their good and services to a highly engaged audience in an inexpensive and transparent way.

AmaStar blockchain platform

We will develop our own blockchain platform with no commissions and high volume of transactions, allowing for timely distribution of coins to every participant. Scalability and transaction throughput are a relevant issue in the blockchain field, as many are trying to increase cryptocurrency bandwidth by adding the resources provided by the architecture without compromising the quality of work. AmaStar’s platform will use larger block sizes, meaning all nodes could still perform all operations, but more transactions could be performed in the same amount of time, speeding up the network and maintaining security. AmaStar will also use Proofof-Stake (PoS) consensus algorithm to increase the scalability of the platform. In comparison with Proof-of-Work (PoW) consensus algorithm, where miners have to solve cryptographic equations to mine a block and receive a reward, in PoS miners are replaced with validators. This way distributed consensus is achieved, creating a secure system where all parties are incentivised to validate others’ transactions while maintaining complete integrity. PoS consensus algorithm will minimize the chances of malicious attacks on the platform and improve its scalability and transaction throughput.