Ojooo (OJX)

What is Ojooo

The common basis for all Ojooo services is an innovative form of advertisement - the Earn per View Online and Mobile Advertising (EPV) from Ojooo. Ojooo offers companies advertising space and user data through the Ojooo app, as well as the Ojooo portal, based on blockchain technology. It can be advertised both with the help of text advertising, as well as all common graphic advertising formats.  

The app collects very high-quality user data. Advertisers may gain access to this information upon user consent. This data enables advertising that is optimally adapted to the context and perfectly personalized and thus can have the maximum effect. Users can choose between an ad-free app and the display of ads. With Ojooo, potential customers can discover products faster. The peculiarity here represents the remuneration of the users for the consent of the insertion of advertisement - Earn per View and the sharing of their user data. This means that users will be rewarded with OJX tokens for displaying ads on the Ojooo portal or in the Ojooo app, as well as for sharing their own data.

Ojooo treats the data collected strictly according to the General Data Protection Regulation (GDPR). Personal information is carefully separated from other data at Ojooo to avoid uniquely identifying the user.

What data does Ojooo collect about the user?

To use the Ojooo app, the user is required for tax reasons to provide his personal information. It contains data such as name, address, date of birth, salutation, telephone number and e-mail address. In addition, the user is asked for further information, such as the type of products he is looking for. Are these products for men or women, or maybe both? Thanks to the geolocation in the Ojooo app, the location of the user can be determined, e.g. Avoid advertising of products that cannot be delivered to this location.

The valuable data at Ojooo is not the personal data, but data describing the behavior of the user as part of their purchases or the product search. Ojooo stores which products users search for and buy, as well as the exact attributes of the products. How often and for how long were which products viewed and which of these products were actually purchased? Users at Ojooo decide for themselves if the advertisers will be granted access to the data. The data is in encrypted form on the servers.

The advertisers also register in Ojooo and can then gain access to the users' data. Thanks to this data, advertisements can be displayed that are adapted to the context and perfectly personalized. This means that users who are looking for a wristwatch for men with a black bracelet will actually see advertising for watches and no advertising for women's shoes.

The advertiser must specify which audience he wants to reach and how much the OJX token budget will be applied when starting a new campaign. The OJX tokens are then transferred from the advertiser's account to a smart contract based on the Ethereum Blockchain. Users need to take two steps to be rewarded with OJX tokens for sharing the data, as well as watching ads.

In the first step, the users prove with the cryptographic key that they are the owners of the data. As a result, advertisers have temporary access to users' data and the right to present product recommendations to the user. Once the user has seen the ads, he confirms that. The confirmation will then be sent to the smart contract in the second and final step, releasing the OJX Token Reward. Once the campaign is completed, any unissued amounts will be returned to the advertiser, and access to all user data will be revoked.

Users can freely dispose of earned OJX tokens. They can, for example, take advantage of Ojooo's fee-based services, place their own advertisements, pay for their purchases at the dealers or keep the OJX tokens simple and benefit from the rising value of the OJX tokens. Ojooo offers a complex platform with real added value for all users.