What is weeMarketplaceAccessToken
The weeNexx AG is part of the weeGroup, an operative group of twelve companies under the ownership of the Swiss Fintec Invest AG, Kreuzlingen, Switzerland, and is the company which is responsible for conducting the wee Initial Token Offering (ITO) and issuing the weeMarketplaceAccessToken (WMA).
The weeGroup has developed a well-known global shopping community and cash payback system under the brand name wee; this weeCommunity combines renowned brands and local retailers on its online platform. wee offers an innovative alternative to conventional loyalty programmes that motivate customers to collect loyalty points when making purchases. Instead of providing points which can only be used in shops of a certain company or group of companies, weeUsers receive cashback which can be applied to an open, multi-dimensional system with hundreds and thousands of connected partners (retailers, servicers), and can even be withdrawn in the form of real cash.
The weeGroup maintains a pan-European mobile cashback shopping system that is networked with online and offline local retailers through its Marketplace. These retailers provide their customers with a certain percentage of cashback on each purchase or service paid in cash, which immediately gets credited to the respective customer’s weeCard or weeApp and is usable for any purchase made at offline partners with this card (in accordance with the respective legal requirements).
Furthermore, the weeCard allows for cashbacks to be converted into real cash pay-outs, making it highly attractive and different from more widely used loyalty and bonus programmes.
The weeMarketplaceAccess Token, which is the key element of the weeEcosystem, offers the opportunity to participate in the wee cashback system and the wee Marketplace where income can be generated through:
Transition to blockchain The first phase will focus on the transition of the current business and application onto the blockchain.
Expansion to stable coin and financial services Development of the stable coin, expansion of the user base and wee’s list of financial services.
Project evaluation and preparation
Q4 2018 - Q3 2019
Private sale "Family & Friends"
Q3 2018 - Q3 2019
Finalisation of strategic and legal documents and technical structure of the ITO
Private sale II
Late Q4 2019
The current business model shall be completely migrated to the blockchain. weePayCoin shall be implemented. Notable expansion is planned in Western Europe and other regions. wee platform will open to loyalty programmes of third parties in 2020, which trade with other types of bonus programmes – such as frequent flyer miles. wee will apply for the relevant licenses in order to offer different financial services.
wee plans to expand to Asia, America and Africa. At this time, wee should be a proven payment solution and will aim to receive its own bank licence. Many people without a personal bank account could be reached in this way, so that they can take part in the financial ecosystem and so that doors can be opened for them that were once closed. At the same time, wee plans to concentrate heavily on the implementation and operation of smart data as a main driver for further business development.
Dr. Leo Thomas Schrutt
Chairman of the Board
Legal Adviser / Representative of Small Shareholders
Chief Technical Officer
Dr. Judith Behr
Chief Operating Officer
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