Website

AdEx (ADX)

ICO

Last updated: Sep 12, 2023

The crypto ad platform helping Web3 companies reach new audiences. With AdEx ads you can target the unexplored market of Web2 users entering the crypto space.

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Overview

Project industry	Marketing & Advertising / Ethereum Ecosystem / Web 3.0
Product type	Platform
Founded	Bulgaria
Whitepaper	Open

What is AdEx

What does AdEx offer?

Low fees and commissions

The fee for using AdEx is just 7%, which is over 50% lower than other DSPs. Additionally, we incentivize deposits in our native token ADX with an even lower campaign fee of 4%.

Access to an untapped crypto audience

Our accurate audience targeting enables you to reach the right segment of potential crypto users interested in exploring blockchain-based solutions, DeFi, and crypto assets.

Deposits in stablecoins

We allow you to deposit in stablecoins like USDC, USDT, and DAI to ensure consistent campaign budgets, reducing market volatility effects. Fiat deposit options are also available.

Transparency and cost-effectiveness

Enjoy a transparent, cost-effective, and fraud-protected ad-buying journey leveraging the advancements of the Web3 technologies we have developed over the years, as well as the powerful programmatic execution engines.

Top-tier customer support

Our top-tier customer support guarantees your seamless experience. From product inquiries and targeting strategy guidance to campaign setup assistance, we're here for you.

Details

Public sales: Jun 30, 2017 - Jun 30, 2017
Hard cap: 40,000 ETH
Raised: 40,008 ETH

Legal

Blockchain Platform: Ethereum
Registration country: Estonia
Registration year: 2017

Token info

Ticker: ADX
Type: Utility-token
Token standard: ERC-20
Token price in USD: 1 ADX= 0.2399 USD
Funds allocation:
Software Development: 45%
Business development: 20%
Marketing: 20%
Legal and administration: 10%

AdEx Roadmap

2017

AdEx founded by Dimo Stoyanov & Ivo Georgiev
ICO raised over $10 million
Formation of the first AdEx team

2018

AdEx platform launch
ADX token listings on major exchanges (Binance, Huobi, and more)
Continuous protocol developments for enhanced security and functionalities

2019

Added technology layers like OUTPACE channels, AdEx Registry, and Market to enhance security and functionality.
Achieved over 165 million impressions.
Integration of on-ramp solutions for streamlined onboarding
More token listings and campaigns

2020

Introduction AdEx Staking and ventured into the DeFi space
Significant platform enhancements
Token upgrade and expansion of exchange listings
Introduction of gasless staking

2021

AdEx V5 plans: Lower fees, expanded campaign settings, enhanced security
Development of Ambire Wallet announced
ADX listings and partnerships, including Enzyme Finance
$2.5 million funding raised for Ambire Wallet
Introduction of the WALLET token
Rebrand from AdEx Network to Ambire to encompass Ambire Wallet and AdEx products

2022