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DATx (DATx)

ICO

DATx is an advertising platform with big data.

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Overview

Project industryMarketing & Advertising
Product typePlatform
WhitepaperDATx White Paper Open

What is DATx

- Big Data of advertising - Behavior Information Storage System  - Incentive Mechanism - Token Exchange - Advertising Platform - AI Recommendation System - Anti-Fraud System

Details

Public sales: Feb 11, 2018 - Mar 11, 2018
Token supply: 10000000000

Legal

Blockchain Platform: Ethereum
Country limitations: China, United States

Token info

Ticker: DATx
Type: Utility-token
Token standard: ERC-20
Token price in USD: 1 DATx = 0.0324412 USD
Token price in ETH: 1 Token = 0.000040 ETH
Accepted currencies: ETH

DATx Roadmap

1
Q2 2018 - Q4 2018

- Avazu as the first advertising platform to be compatible with DATx. Achieve customized native ads and acquisition of active users;
- Implement incentive mechanism for users, publishers and advertising platforms;
- Establish user-oriented decentralized behavior archive, set as a data foundation for advertising eco-DMP;
- Develop anti-fraud system based on user behavioral data, better cleanse the ecosystem.

2
Q2 2019 - Q4 2019

- Establish the form of native ads feed;
- Attract additional advertisers to deliver on our ad platform based on new ad form of content feed;
- Implement personalized recommendation system based on AI and user-oriented decentralized behavior archive, and continuously optimize the ad performance.

3
Q2 2020 - Q4 2020

- Integrate subsequent advertising platforms to DATx and become part of the ecosystem;
- Attract more advertisers join to our Ad platform based on native ads;
- Integrate more D-app into DATx ecosystem;
- Implement DATx blockchain, the No. 1 blockchain for programmatic advertising.

Project team

Ralph Sas
Ralph Sas
CEo
Guus Esbir Wildeman
Guus Esbir Wildeman
Marketing, Social Media
Robert Körbs
Robert Körbs
Head of Advertiser Relations
Alejandro Bonsignore
Alejandro Bonsignore
Director of Business Development
Ben Pony van Kessel
Ben Pony van Kessel
Marketing and International Sales
Stefan Suripatty
Stefan Suripatty
Senior Developer of R&D Media
Justin Turner
Justin Turner
Affiliate Manager
Kiki Henrichs
Kiki Henrichs
Media buying and online advertising
Amos Fang
Amos Fang
R&D Assistant Manager
Olle Falkenäng
Olle Falkenäng
Social Media Marketing

Social media

DATx web-siteDATx TelegramDATx BTCTalkDATx LinkedInDATx X (Twitter)DATx Facebook

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