Arround (ARR) ICO
Past ICOTBA – Nov 15, 2018
ARROUND (ARR) is a communication and entertainment platform in augmented reality. The platform has an infrastructure with a distributed registry on blockchain and can be used for the development and sale of services, advertising, information, and products based on decentralized crypto-economics.
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|Project industry||Marketing & Advertising|
ARROUND product has following features:
- Camera, used for discovering rounds augmented reality objects which have a geo tag or which are tagged to the users smartphone. For example, promo campaigns, channels of bloggers, chat rooms, and AR shops for selling real and virtual goods and services. Also, each user can control the visibility of their AR status to other users and can customize their own AR persona.
- Newsfeed with news from rounds to which the user has subscribed.
- Map: navigation with tips where to find new rounds. Each user will also have the option to display their location on the map so that other users can add her to their AR Newsfeed and browse her public rounds.
ICO DetailsPre-ICO token supply: 30,000,000
ICO token supply: 3,000,000,000 ARR
Total tokens for sale: 1,450,000,000 ARR
Soft cap: 5,000,000 USD
Hard cap: 30,000,000 USD
Raised: 5,340,000 USD
LegalICO Platform: Ethereum
Registration country: Belize
Token infoTicker: ARR
Token standard: ERC-20
Token price in USD: 1 ARR = 0,035 USD
Accepted currencies: BTC, ETH, LTC, DASH, BCH
Amount of bought tokens bonus:
For buying more than US $10,000 + 5% bonus
Amount of sold tokens bonus:
From the start of the Token Sale and until 100,000,000 tokens sold + 40% bonus
Until 300,000,000 tokens sold + 30% bonus
Until 500,000,000 tokens sold + 20% bonus
Until the end of the token sale + 0% bonus
48.3% Token Sale
22% Fund for community development and liquidity
10% Support Fund for the holders of the Master nodes (NDF)
8.2% Bonus tokens for Pre-sale and Token Sale
With minimum investments:
31% Marketing and sales
8% Legal and patent costs
10% - Administrative and technical expenses
8% Other expenses
With maximum investments:
42% Marketing and sales
3% Legal and patent costs
8% Administrative and technical expenses
3% Other expenses
Arround (ARR) ICO Roadmap
The idea of a communication platform powered by augmented reality technology was born after the founders realized that AR was finally on the cusp of mainstream adoption. Founders take the idea to the business community to discuss its viability and review the key concepts and technologies involved and get overwhelmingly positive feedback. The idea begins to take shape, and after presentations to potential partners and early-adopters the idea is proposed to build the project around blockchain
The project is given its first technical treatment and a product specification document is completed and the business plan is created. The first potential partner is engaged, the 36.6 pharmacy chain in Russia. The team is assembled, the ICO process is planned, the token model and White Paper are created. The team begins to isolate the key features of the product in order to develop and launch the MVP.
ICO is launched in order to provide long-term funding for the project. ARROUND global roadshow begins. A number of additional partners join the platform. Release of MVP and the launch of advertising campaigns for 36.6 pharmacy chain and Atrium shopping mall and additional partners. Release of the alpha version of the ARROUND App, the process of filling the platform with content and attracting users gets underway in earnest.
Focus is on attracting advertising agencies to the platform. Launch of advertising campaigns for large pharmacy chains in Europe. Creation of proprietary constructor for interactive advertising in augmented reality. Porting of ARROUND to ODG Augmented Reality Glasses and Microsoft Hololens.
The first auction to sell advertising space inside the platform on the secondary market. The process of creating proprietary SDK to attract third-party developers to the platform begins. The launch of a pilot project in the USA. Expansion into new markets: China, North America, Japan, Korea, Britain, Germany, France, and the United Arab Emirates.
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