NOIZ

What is NOIZ

NOIZ believes in a transparent advertising space that gives control back to consumers and is free from the influence of advertisers, publishers and centralized ad exchange networks that seek to use consumer personal information in a malignant way.

Consumers, who make the advertising world go round, are:

Just like consumers, genuine advertisers need to be empowered as well. Advertisers are:

Similarly, publishers are:

NOIZ is solving these problems by combining an Artificial Intelligence (AI) system with blockchain technology to create a hybrid Proof of Engagement concept to fight ad fraud, while forming a consensus based ecosystem that makes advertisers and publishers accountable for their actions and business practices. The result is a completely new digital ad exchange platform that will revamp the entire advertising ecosystem.

NOIZ intends to evolve the ecosystem even further by including social impact organizations into the token flow between advertisers, publishers, and consumers. With social impact becoming a major concern of companies around the world due to the United Nations’ 2030 Sustainable Development Goals (SDGs), the NOIZ network will help drive the success of social responsibility campaigns.

NOIZ knows how to address these digital ad issues thanks to a strong team of many advertising veterans, coming from top ad agencies like Dentsu and Ogilvy, with decades of experience in the industry.

It is the belief of NOIZ that a decentralized ad server, which allows the community to be the driving force behind the advertising ecosystem, will be the only way to build a robust advertising model for true engagement now and in the long-term.