Beam

What is Beam

Beam is a global payments acceptance platform century with built-in support for smart contracts. Beam provides help retail value chain stakeholders to engage their customers in a direct communication. Beam enables stakeholders across the retail value chain to incentivise desired customer behaviour by defining measurable goals with an attached monetary reward for their achievement. Utilising blockchain, the Beam Platform facilitates the exchange of data for value between retail customers and stakeholders.

Beam, the proven model

Our vision is to create a future where every product and service is perfectly matched to our needs and wants; and knows the customer it’s destined for in advance. We are no longer wasting our time searching for products and services; and the retailers are not wasting their money searching for us. Instead, what we need and want find us at the right time, right place and for the right price.

Beam is a global payments acceptance platform for the 21st century with built-in support for smart contracts. Rather than wasting over $4.5 trillion on payment fees, utilising unmeasurable marketing and inefficient processes, we created Beam to allow stakeholders of the retail value chain to reward their customers directly.

The Beam Platform does this by enabling stakeholders across the retail value chain to incentivise desired customer behaviour by defining measurable goals with an attached monetary reward for their achievement. This allows all parties to engage in a meaningful and prosperous journey.

Since Beam’s inception in 2011, we have proven its value proposition at scale. We are now opening Beam to the world to build the future of retail. A future that is optimally efficient and equally resilient.

Repairing the retail value chain

Many attempts have been made to improve the retail value chain, however, they all remain iterative in nature or tackle issues on a symptoms-level at best. We are targeting the root cause of the flaws and inefficiencies present in the current retail value chain.

These inefficiencies created by centuries-old, outdated models and misaligned incentives have led to a war over our data. It is a war that has birthed companies like Google and Facebook that jointly control over 74% of all digital advertising globally and Amazon that has captured nearly 1% of the entire global retail economy. It is a war that can be stopped.