Bidooh

What is Bidooh

10 things you need to know about Bidooh

Our vision

Our vision for Bidooh is to revolutionize and democratize the $34.8bn4 out-of-home advertising industry. By creating a truly flexible, immediate, measurable selfservice platform and open digital screen network, advertisers and media agencies of all sizes will plan and place their adverts through Bidooh.

By making it available to all advertisers, with no minimum commitment, Bidooh will unlock a new customer base. These potential advertisers are currently unable to use outdoor advertising.

Due to the open nature of the network, media owners can add their own existing or new screens to the Bidooh platform and generate new revenues from our existing advertisers. For complete transparency, the Bidooh platform will be auditable on the blockchain. Removing a reliance on trust, delayed or inaccurate reporting, this open digital ledger will be truly revolutionary.

How billboard advertising works

Billboard advertising is one of the oldest ways to advertise. You will most probably see outdoor advertising posters of all sizes on your way to work, in a shopping center, at airports, train and bus stations.

Billboard advertising is known as “Out-of-Home” or OOH while the digital billboard market is called “Digital-out-of-Home” or DOOH when it’s using digital screens to show the advertising.

It is still considered one of the most impactful advertising methods for broadcast advertising.

How Bidooh works

Bidooh is an end to end solution that makes digital billboard advertising simple and accessible.

Any advertiser can simply download the app or visit the portal, create an advert, choose a location, set a budget and hit the Publish button. Their advert then goes through a lightning-fast approval process and is uploaded to their selected screen in real-time.

It’s like Google Adwords for the digital billboard world.

Screen owners simply plug in one of our Bidooh boxes to their existing screens to become a part of a global network. Advertisers and media agencies can access and publish adverts on those screens within seconds of joining.