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WebsiteProbit Launchpad

The LoveChain (LOV)


The LoveChain is a social media platform utilising blockchain technology. Inspired by love locks found on bridges all over the world, the LoveChain platform gives users an immutable platform to record, celebrate and share their love of significant others.

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Project industrySocial Services & Non-profit
Product typePlatform
WhitepaperThe LoveChain White Paper Open

What is The LoveChain

For the majority, our lives have been changed by the development and adoption of social media applications. Such a revolution in social interaction has changed the way we relate to people throughout our personal and professional ives. As traditional social media matures, its fragmentation into unique communities will come to the fore, along with the commercial opportunities.

The LoveChain is a part of that fragmentation, where we propose a unique social media offering that incorporates the theme of love into a social community as #Love is the most common hashtag.

Just think of The LoveChain as the digital version of the lovelock ritual found on bridges all over the world.

Founded in Sydney Australia, The LoveChain is brought to market by a team with diverse and complimentary skillsets who have come together with a shared vision.

The LoveChain platform provides users the opportunity to create content and complete profiles of the people and things that they love. Furthermore, the use of Blockchain technology gives each user a unique cryptographic number that provides them with their unique digital real estate.

Additionally, Blockchain technology allows users to take control of their data. The LoveChain has added these security features to each user along with a rewards program that provides incentives for the authorised release of a user's data.

We aim to market the LoveChain globally as its offering has universal appeal. Our marketing strategy will consist mainly of exploiting the online realm. Digital penetration will be done through all the major channels in addition to an influencer strategy in select geographical regions.

Overall, the team at The LoveChain want users to be able to demonstrate their commemoration to all the things we love. In the spirit of love along with Blockchain technology, the team at the LoveChain have put together a unique social media application that brings a unique offering that we believe will become one of the most popular platforms in the ever-growing social media landscape.


IEO (Probit Launchpad): May 04, 2020 - Oct 22, 2020
Token supply: 535,000,000 LOV
Hard cap: 3,500,000 USD


Blockchain Platform: Ethereum
Office address: George St, Sydney 2000

Token info

Ticker: LOV
Type: Utility-token
Token standard: ERC-20
Token price in USD: 1 LOV = 0.1 USDT
Accepted currencies: BTC, ETH, XRP
Bonus program:
25% Bonus for PROB
20% Bonus for USDT, BTC, ETH, XRP
Token distribution:
Legal Advisory - 10%
Merchant Strategy - 20%
HR & Development - 30%
Branding & Marketing - 40%
Funds allocation:
Development - 50%
Security Audits R&D - 10%
Marketing - 25%
Legal - 5 %
Administration - 10%

The LoveChain Roadmap

Q1 2019

Establishment of extended team
Production of project materials and roadmap

Q2 2019

Production of prototype begins.
Marketing and fundraising begins.

Q3 2019

Development of platform to testing phase.
Marketing to extended merchant partners begins.
Marketing to community accelerates.

Q4 2019

Alpha and Beta testing of platform concludes.
Platform to go live.

Project team

George Marano
George Marano
Founder & CEO
Omar Diab
Omar Diab
Founder & COO
Adam Mazzaferro
Adam Mazzaferro
Founder & General Counsel
Nick Qi
Nick Qi
Chief Technology Officer
Mazi Katanov
Mazi Katanov
Creative Director
Anaïs Moutarlier
Anaïs Moutarlier
Marketing Co-ordinator
Andreh Georges
Andreh Georges
Merchants Relationships Manager
Qiuyuan Yin
Qiuyuan Yin
Full Stack Engineer

Social media

The LoveChain web-siteThe LoveChain RedditThe LoveChain TelegramThe LoveChain InstagramThe LoveChain LinkedInThe LoveChain Facebook

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