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Umewin (UME)

ICO
Umewin bounty

Umewin is an Ethereum based platform for the Mobile Digital Advertising Economy. The Umewin platform is intended as a means to revolutionize the process of delivering mobile advertisements and improve the cooperation between the parties involved.

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Overview

Project industryMarketing & Advertising
Product typePlatform
WhitepaperUmewin White Paper Open

What is Umewin

Umewin is a platform that automates realtime hyper-personalized lock-screen ad placements to users. Umewin is mobile native and takes advantage of the 100+ times users unlock their phones daily. Umewin offers opted-in, native targeted lockscreen format, a revenue sharing business model and gamification process designed to keep users engaged. UME Token is the core infrastructural element of the platform, advertisers reserve budgets on the platform by purchasing UME tokens, while users are rewarded with UME tokens for executing receiving ads. All transactions at Umewin, including payments for additional services, are executed in UME.

Details

Pre-sales: Jul 01, 2018 - Aug 30, 2018
Pre-sale token supply: 100,000,000

Token info

Ticker: UME
Type: Utility-token
Accepted currencies: ETH
Bonus program:
Early Adopters Bonus: 1 ETH = 4,000 UME
Token distribution:
54% - Tokens Sale
16% - Tokens Presale
10% - Management Team
9% - Founders
6% - Engineering Team
3% - Advisors & Board Members
2% - Bounties
Funds allocation:
45% - Branding & Customer Acquisition
30% - OPEX
12% - Infrastructure
8% - Regional Expenses
5% - Legal & Financial Overhead

Umewin Roadmap

1
February 2016

Conceptualization of ideas.

2
July 2016

Approaching possible partners and advisors.

3
October 2016

Create platform principles and add base functionality.

4
January 2017

Starting WhitePaper.

5
March 2017

Requirements and Platform specifications.

Recruiting Tech Team.

6
May 2017

Commercial Efforts. First 20 advertisers - brands joined.

7
November 2017

Beta version Release. Argentina Pilot. User testing and learnings.

UNPRECEDENTED CTR OF 7-12% confirmed!

8
July 2018

Pre-Token Sale.

9
August 2018

Cryptocurrency implementation.

10
December 2018

Add token on public exchanger(s).

11
January 2019

Golden Master (GM) release.

First Market Deploy (1,000,000 users).

Marketing Efforts. Brand awareness.

Project team

Pablo Franzetti
Pablo Franzetti
CEO
Pablo Franzetti linkedin
Michel Biquard
Michel Biquard
CDO
Michel Biquard linkedin
Gonzalo Aizpún
Gonzalo Aizpún
COO
Gonzalo Aizpún linkedin
Santiago Arias
Santiago Arias
CTO
Santiago Arias linkedin

Advisors

Michael Rake
Michael Rake
Board Member
Anousheh Ansari
Anousheh Ansari
Board Member
Anousheh Ansari linkedin
Amin Badr-El-Din
Amin Badr-El-Din
Board Member

Social media

Umewin web-siteUmewinYouTubeUmewin TelegramUmewin InstagramUmewin LinkedInUmewin X (Twitter)Umewin FacebookUmewin Github

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