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WebsiteBybit LaunchpoolKuCoin GemPool

Zora (ZORA)

IEO

Zora is a scalable Layer 2 built on Ethereum, prioritizes NFTs and media over traditional DeFi applications, enabling fast and cost-efficient transactions. The platform supports various types of content, including images, videos, songs, and more, allowing users to express and monetize their creativity freely.

Seed Round: $2M

Funding Round: $8M

Funding Round: $50M

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Overview

Project industryBlockchain Infrastructure / Art & Music / NFT / Layer-2 / Web 3.0 / DAO / Protocol / EVM
Project ecosystemBase Ecosystem
Project launchpadKuCoin Spotlight Launchpad / ByBit Launchpad
Product typeEcosystem
FoundedUnited States
WhitepaperZora White Paper Open

What is Zora

Zora has the goal of altering the narrative surrounding the payment artists receive for their work. The aim of Zora is to let artists and designers capture a share of the resale value of their work, through fees collected when the NFT is resold. Zora has also partnered with COLORSxSTUDIOS, an aesthetic music platform featuring emerging talents on YouTube with almost 7 million subscribers to launch a digital collectible platform: COLORS COLLECT, where fans can buy a copy of the show as an NFT. In line with Zora's aim to enable artists, the proceeds from each collectible are divided with 50% going to the artist and 50% going to COLORS to make more shows collectible and further building out the platform.

The Zora ecosystem is mainly made up of the Zora marketplace and the Zora Network.

Zora is an NFT marketplace built by Zora for artists and other types of creators. The marketplace also functions as a place to register media provenance, which would help artists collect royalties hassle-free.

Zora is composed of protocols, smart contracts, and others that were specially designed to make it simple and affordable to add to the chain and distribute it to the collectors.

Zora’s operational model consists of 6 pillars.

  • Smart Contracts
  • Decentralized Marketplace
  • Fees and Revenue Model
  • Collect Fee
  • Minting Fees
  • Community Governance with Zora DAO

Details

IEO (Bybit Launchpool): Apr 23, 2025 - Apr 30, 2025
IEO (KuCoin GemPool): Apr 22, 2025 - Apr 30, 2025
Token supply: 10,000,000,000 ZORA
Raised: 60,000,000 USD

Legal

Blockchain Platform: Base Network
Registration country: United States
Registration year: 2019
Office address: 110 Green Street, #803A New York, NY 10012

Token info

Ticker: ZORA
Type: Utility-token
Token distribution:
20% - Community Intentives
10% - Retroactive Airdrop
5% - Community Liquidity
20% - Treasury
18.9% - Team
26.1% - Strategic Contributors

Zora Roadmap

1
2019

We experimented with tokenizing physical goods as digital fashion house Saint Fame.

2
2020

We productized the Saint Fame concept. Zora was created as a way for artists, musicians, and designers to continue to tokenize physical goods. Notably, the first project released with Zora was $TAPE, a token that could be redeemed for a limited-edition set of 100 cassette tapes by DJ and producer RAC.

3
2021

We built auction houses for artists to sell 1/1 artworks, including Holly Herndon and Mat Dryhurst for their project Holly+. A particularly large moment for us was when the original DOGE meme was auctioned with Zora, earning 1696 ETH, making it the highest selling meme at the time.

4
2022

Launched the onchain NFT marketplace protocol; a composable, immutable, universally accessible and censorship-resistant secondary marketplace for media.

5
2023

We introduced more powerful tools to help creators bring their imagination onchain with Open Editions, which were used to create projects such as Jack Butcher's Checks and Opepen.

6
2024

The release of the Zora app placed us as a leader in the emerging onchain social category. We made it easy for creators to mint their media on mobile.

Project team

Dee Goens
Dee Goens
Co-Founder
Dee Goens linkedin
Jacob Horne
Jacob Horne
Jacob Horne linkedin
Tyson Battistella
Tyson Battistella
Tyson Battistella linkedin
Slava Kim
Slava Kim
Slava Kim linkedin
Shahab Asghar
Shahab Asghar
Shahab Asghar linkedin
Steve Jang
Steve Jang
Steve Jang linkedin

Social media

Zora web-siteZora InstagramZora LinkedInZora X (Twitter)Zora DiscordZora Github

MVP

MVP URL

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