Impetus One (NUDGE)

Impetus One is building a platform for reward based advertising and the cryptocurrency to run it.

Whitepaper

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What is Impetus One

Impetus One is an advertising engine which creates a mutually beneficial relationship between the advertiser, publisher and the customer.  At the same time, they are trying to disrupt the current marketing establishment by converting the customer from target to partner, all with the help of a reward based system.

A viable customer reward system, the platform will split the entire ad revenue in three ways: 70% of the ad cost goes to the customer as mission rewards, 20% goes to the publishers as advertising incentives and the remaining 10% is kept by the platform.

Per this, Impetus tries to be a neutral agent that facilitates a smooth and technically sound interaction between market parties.

Impetus will create a crypto ecosystem, whereby all rewards, to publisher and end users, will be delivered in Impetus coin. Users will be able to cash out to their bank accounts through the Impetus Exchange or spend it directly to businesses accepting Impetus coin. Eventually, the user base and ease of payment may become an incentive for business to accept Impetus coins as a payment option.