Monart logo
Website

Monart (MART)

STO

Monart’s ambition is to reinvent the $67 billion a year art market with an innovative art experiences and creative new business models based on the Blockchain including securing artworks and transactions on the Blockchain plus sales of shares of artworks and shares of collections of artworks.

Monart employs already a 20 people team based in Paris (headquarter), Beijing (2.000 m2 art space), Geneva, Malta (subsidiary) & San Francisco plus many talented advisors, international partners & major artists.

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Overview

Project industryArt & Music
Product typePlatform
FoundedFrance
WhitepaperMonart White Paper Open
OnepagerMonart Onepager Open

Technical details

Monart will be a community and a marketplace, so member can register and interact, sell and buy artwork. Each transaction will be in the blockchain. There will have an authentification for the artwork too with the blockchain.Monart is also a space for art experiences: virtual reality, IA art etc.

What is Monart

Innovative Art Experience

Monart transforms the art experience both online and offline to provide new ways to discover artists' universes & artworks both physical and online, real and AR, 3D & VR… Monart empowers the art community to actively articipate. The art experience for the 21st century!

New Business Models

Monart creates new business models, allowing purchase and trading of artworks or collection of artworks shares. This opens up liquidity options for artwork collectors.

Security Token Profitable STO

Half of the STO proceeds is invested in a large art collection whose gross profits are 100% paid to token holders. A 10% share of the large Monart marketplace transactions gross profits is also paid to token holders.

In addition, token holders benefit from many privileges including private sales, discount sales, exclusive art collection creation, VIP events invitations and many other perks.

Very high potential

Monart is disrupting the current 63 billion $ a year art market and opening this market to the wider public, aiming to achieve 1.6% market share after year 5!

International from Day 1

Already based in Paris, Beijing, NY and Malta, Monart’s team is deployed on the 3 major art continents. Monart runs a Beijing 2.200 m2 art center in the largest Asian art district called 798.

Already started with a comprehensive team

The team already includes 20 people plus 22 international advisors and major partners (crypto, art, media).

  • The team currently develops the platform MVP whose initial version will be launched shortly with an auction and other innovative experiences before the public STO.
  • The monart Art Collection is started. Expert board includes Christie’s former contemporary art head.
  • The monart Art Accelerator Initiative has begun with different creative art & tech artists.

PROBLEMS

ARTISTS

  • Huge challenge to promote themselves and their artworks.
  • High dependency on intermediaries.
  • Difficulty to prove and track ownership of artwork.
  • No track records or follow-up of the artwork.
  • No resell rights.
  • Little interaction between artists and art lovers.

ART LOVERS & BUYERS

  • Art experience unchanged for centuries.
  • No opportunity for contributions, recommendations.
  • No right to discover or propose artists.
  • Unclear artist and artworks rating system.
  • Lack of trust.
  • Lack of transparency, no historical information.
  • Hard to access the fine art market. Requires steep investments.

MONART SOLUTIONS

ARTISTS

  • Major viral online and offline promotion.
  • Direct sales or better intermediary deals.
  • Clear and secure proof of ownership.
  • History of artwork sales securely available.
  • Possible resell rights for the life of the artwork.
  • Increased network with art lovers online and worldwide, receive financial support from Art lovers.

ART LOVERS & BUYERS

  • Innovative art experience in monart’s galleries and online.
  • Opportunity for contributions, recommendations.
  • Encouraged to discover or propose artists, option to sponsor artist.
  • Open and secure crowdfunded artists and artworks rating system.
  • Trusting the platform using the secure blockchain technology.
  • Transparent historical (log) information.
  • Easy access to fine art market with shared ownership, art collections, emerging artists art collections.

PASSION & PLEASURE

Art in all its diversity is passion, pleasure, emotion.

SOCIAL & FUN

Art is a social space open to all. Monart organizes social events -- both offline and online, big and small – and help others discover, have fun, share, invest in the art community. We are an extensive online and offline looking to enjoy art.

A SOUND INVESTMENT

72% of collectors said they bought art for passion with an investment view.

ART COMMUNITY AND ECOSYSTEM

ALL ART

  • monart welcomes all types of art, digital and traditional.
  • monart organizes large artists and artworks promotion both online and offline by opening monart spaces in major cities around the world starting with Beijing, Paris and New York. See details below.
  • monart believes in blurring the boundaries between digital and physical and have the two worlds exchange experiences and culture.

LARGE ART COMMUNITY

  • At monart, art lovers participate, discover, rate, comment and support artists and their works. monart is creating the largest Art community and ecosystem with its own currency.
  • The monart community is a welcoming one, generating a strong engagement by its passionate members.
  • The monart community is open to all: art lovers, artists, galleries, curators, auction houses, medias, etc.

ART PASSION, EVENTS, INVESTMENTS & FUN

  • monart, develops an original large international art community to discover, enjoy, promote, buy, sell, lend, gather together, exchange and have fun!

Details

Pre-sales: Oct 01, 2019 - Dec 31, 2019
Public sales: Jan 01, 2020 - Feb 28, 2020
Token supply: 1,000,000,000 MART
Total tokens for sale: 660,000,000 MART
Soft cap: 1,000,000 EUR
Hard cap: 20,000,000 EUR

Legal

Blockchain Platform: Ethereum
Country limitations: Balkans, Belarus, Burma, Ivory coast, Cuba, Democratic Republic of Congo, Iran, Iraq, Liberia, North Korea, Sudan, Syria, Zimbabwe, and Somalia
Registration country: Malta
Registration year: 2018
Office address: 152/No. 8, Naxxar Road, San Gwann, SGN 9030 (MALTA)

Token info

Ticker: MART
Type: Security
Token standard: ERC-20
Token price in EUR: 1 MART = 0.04 EUR
Accepted currencies: BTC, ETH, Fiat
Bonus program:
50%- free tokens during private sale
35% - free tokens during public pre-sale
Token distribution:
Tokens sold - 66%
Community - 10%
Advisers & bounties - 7%
Founders locked up 1 year, 2 year vesting - 8%
Reserve for platform, rewards, liquidity - 7%
Monart Art Accelerator Initiative - 2%
Funds allocation:
Sales expenses including promotion - 44%
R&D expenses - 18%
Scouting & artists expenses - 7%
G&A expenses - 31%

Monart Roadmap

1
STEP 1

Major partnership signed July 2018 Completion of team comprising 15 people including the initial founder team

2
STEP 2

Social networks launched September 2018 Preparation of initial selection of artists

3
STEP 3

Initial MVP of community site and marketplace to be launched for artworks sales and auctions beginning of 2019 Roadshow events October 2018 / February 2019 Start of monart STO private sale

4
STEP 4

Platform development MVP before the STO, Beta 1 version Community growth Open to early adopters by invitation Art Market promotion Presentation and promotion to the art market. Large launch events Beijing, Paris, NY

5
STEP 5

Platform development Beta 2 Community growth Wide open Art Market promotion Participation to major art trade fairs, large online promotion

6
STEP 6

Platform development Version 1 Community growth Large launch and promotion Art Market promotion Welcoming of the art community at large. Major deals with partner art institutions worldwide

7
STEP 7

Platform development Version 2 Community growth Worldwide development Art Market promotion Worlwide promotion and development, more major international partnerships

Project team

Adria STAUBER
Adria STAUBER
Editorial Consultant
Adria STAUBER linkedin
Malo GIROD DE L'AIN
Malo GIROD DE L'AIN
Co-founder & president
Malo GIROD DE L'AIN linkedin
Bertrand SCACHE
Bertrand SCACHE
Co-founder & CTO - Chief Technology Officer
Bertrand SCACHE linkedin
Christian BRUGERON
Christian BRUGERON
Co-founder & CCO - Chief Cryptography Officer
Christian BRUGERON linkedin
Laurent HENTZ
Laurent HENTZ
Co-founder & Web developer and SEO
Laurent HENTZ linkedin
Arnaud WEBER
Arnaud WEBER
Web graphic designer
Arnaud WEBER linkedin
Pauline HOUL
Pauline HOUL
Co-founder & CEO
Pauline HOUL linkedin
Aden KIM
Aden KIM
CBO Asia - Chief Business Development Officer Asia
Aden KIM linkedin

Advisors

Carles CABRE
Carles CABRE
15+ years of experience in high-tech, investment banking, seed and late stage funding & business development. San Francisco bay area.
Carles CABRE linkedin
Luc JARRY-LACOMBE
Luc JARRY-LACOMBE
Co-founder & CEO Blockchain Certified Data - BCDiploma, Blockchain expert & consultant. France
Luc JARRY-LACOMBE linkedin
Richard SHIBI
Richard SHIBI
ICO & STO Advisor, Fundraiser, 15 years in IT Industry
Richard SHIBI linkedin
Timo TRIPPLER
Timo TRIPPLER
ICO & STO Advisor & Fundraising
Timo TRIPPLER linkedin
Christophe DURAND RUEL
Christophe DURAND RUEL
Contemporary art gallery owner, 15 years Christie’s head of contemporary art
Christophe DURAND RUEL linkedin
Bernard GARO
Bernard GARO
International artist, Switzerland
Bernard GARO linkedin
Valérie ENLART
Valérie ENLART
Intl devt Home Coll., Hermès, France
Valérie ENLART linkedin
Patrick TERNIER
Patrick TERNIER
CEO Innovation management co Tokyo, Paris, NY, managed a US Nasdaq listed company. France
Patrick TERNIER linkedin
Austin KIMM
Austin KIMM
Co-founder Crypterium, Cryptocurrency Banking & Cryptocurrency Platform. CEO including Renaissance Insurance Group, 3,000 employees, $1bn annual. UK
Austin KIMM linkedin
Celine LIPPI
Celine LIPPI
Co-Founder and Managing Partner LUXURY TECH FUND
Celine LIPPI linkedin
Nicolas IMBERT
Nicolas IMBERT
Executive Director of Green Cross
Nicolas IMBERT linkedin
Gao Xiao WU
Gao Xiao WU
nternational artist
Zhou SHICHAO
Zhou SHICHAO
International artist
Jean Jacques de DARDEL
Jean Jacques de DARDEL
Swiss ambassador to China, Mongolia and North Korea
Jean Jacques de DARDEL linkedin
Yvan SPRUENGLIN
Yvan SPRUENGLIN
General Manager Swiss multinational company in China, Beijing
Yvan SPRUENGLIN linkedin
Romain BARRABAS
Romain BARRABAS
Deputy Head of the Culture and Media Section at Swiss Embassy in China.
Romain BARRABAS linkedin
Nicolas COSTER
Nicolas COSTER
Lawyer at Coster Associates
Nicolas COSTER linkedin
Jean-Luc VALERIO
Jean-Luc VALERIO
Senior Vice President Airbus Defense and Space China
Jean-Luc VALERIO linkedin
Pushkar KUMAR
Pushkar KUMAR
Monart Director Strategy & Partnerships and Advisor

Social media

Monart web-siteMonart MediumMonartYouTubeMonart TelegramMonart InstagramMonart BTCTalkMonart LinkedInMonart X (Twitter)Monart Facebook

MVP

MVP URL

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