Fructus

What is Fructus

Meet Fructus

In a world where food consumption is rapidly outpacing food production in the coming years, a solution in efficiency is needed. Every day millions of consumers buy fresh produce through multinationals, wasting an estimated 15% to 30% of all fruits and vegetables.

Fructus is a project aiming to change the business of fresh produce trade and delivery. Starting in the diverse agricultural landscape of Europe, we see an opportunity to scale and change the world. Trust issues concerning products being GMO's (Genetically Modified Organism) or 100% organic, expiration date fraud and wastefully slow processes can all be battled when integrated into the Fructus platform.

With Fructus all transactions are processed and registered in the blockchain, giving all parties involved the ability to keep track of products and payments. Customers can see where products are coming from and what was used to help grow the crop. Suppliers can find customers and manage their sales and incentives. Taking out the middle man is another bonus when we look at is financially as suppliers and customers connect without a grocery store in between, keeping products cheap and fresh. Our shipment service will be available in more and more regions, starting with suppliers in Italy, France and Spain, to initially provide for consumers in Italy, Spain, France, Germany and Benelux. A special Fructus Debit Card will be introduced to help facilitate fast and easy pick-ups at the local Fructus-Spots.

Game Changers:

Future Prospects

After setting up business in Europe we aim to expand to Africa, where the need for fair and sustainable produce trade is high. Millions of people are disenfranchised by multinationals as they take natural sources at minimum cost while destroying local ecosystems with chemicals and waste. The Fructus platform will not only allow free trade, but will also function as a banking system as all users can keep balances on their wallets with no limits or hidden tariffs.

Once the roll-out in Africa is on its way we will start arrangements for more expansionary moves all over the world.

Fructus Platform

The Fructus platform creates a decentralized marketplace that enables farmers to post their products for sale, host promotion campaigns, and get feedback from customers. It allows consumers to order products and facilitates the order fulfillment process. Fructus roles include:

Farmers

Farmers are companies or individuals in the business of fresh produce. They could range from local farmers to large multinationals. Farmer roles include:

Consumers

Consumers are individuals or companies that want to buy online specific fruits and vegetables at cheaper prices. Orders can be placed via the Fructus web portal or Fructus app. Consumer roles include: