weeMarketplaceAccessToken (WMA)

What is weeMarketplaceAccessToken

The weeNexx AG is part of the weeGroup, an operative group of twelve companies under the ownership of the Swiss Fintec Invest AG, Kreuzlingen, Switzerland, and is the company which is responsible for conducting the wee Initial Token Offering (ITO) and issuing the weeMarketplaceAccessToken (WMA).

The weeGroup has developed a well-known global shopping community and cash payback system under the brand name wee; this weeCommunity combines renowned brands and local retailers on its online platform. wee offers an innovative alternative to conventional loyalty programmes that motivate customers to collect loyalty points when making purchases. Instead of providing points which can only be used in shops of a certain company or group of companies, weeUsers receive cashback which can be applied to an open, multi-dimensional system with hundreds and thousands of connected partners (retailers, servicers), and can even be withdrawn in the form of real cash.

The weeGroup maintains a pan-European mobile cashback shopping system that is networked with online and offline local retailers through its Marketplace. These retailers provide their customers with a certain percentage of cashback on each purchase or service paid in cash, which immediately gets credited to the respective customer’s weeCard or weeApp and is usable for any purchase made at offline partners with this card (in accordance with the respective legal requirements).

Furthermore, the weeCard allows for cashbacks to be converted into real cash pay-outs, making it highly attractive and different from more widely used loyalty and bonus programmes.

The weeMarketplaceAccess Token, which is the key element of the weeEcosystem, offers the opportunity to participate in the wee cashback system and the wee Marketplace where income can be generated through: