Swace

What is Swace

MISSION

To give users positve emotons and encourage out-of-the-box actvity. To empower users to be in control of their actvity on social media, award them importance and respect, and reward them for engaging with brands.

VISION

Swace becomes a leading social gaming platform for everyone: fair, transparent and on a par with the world’s most popular platforms.

Swace is a community-driven initatve, envisioned as a soluton to the unsatsfactory experiences users and brands have with social networks, each from their own perspectve. It is an independent platform featuring preset gaming frames brands can use to engage with users, who in turn get rewards for partcipatng and winning games. The app’s economy is based on decentralized blockchain technology and revolves around a token called the Swace Coin.

The app’s main goal is to improve the interactons between users and brands. It encourages a more actve and excitng lifestyle for the users while having them engage with brands in a genuine and non-manipulatve way, forming positve associatons and a happier user-brand relatonship. We want to enable users to be more adventurous and to give them a feeling of being appreciated and rewarded for the content they generate and for the loyalty they give a brand.

Another central aspect of Swace is the socializaton between users. Being a network centered around social gaming, Swace encourages healthy competton while helping the users fnd a balanced approach to sharing and relatng to what others share. Instead of causing each other unpleasant envy and suspicions of fakeness, Swace will empower users to support each other in games, share and engage with each other, and even team up for beter rewards.

Swace target group

We believe that we understand our target group well and we are making an efort to satsfy their partcular needs. Whether they are actvely into sports, into partying, or in love, they are all similar in several ways. They are young (18-26), modern, and at least a litle non-conforming. They are very social and enjoy sharing their lives with their friends on social media. For them, being an infuencer is an important ambiton. They value fun and want to improve themselves, they love new technologies in their lives and easily adopt them. They demand transparency and fairness, because they want to be in control of their own lives.

Swace responds to these needs by bringing in the latest innovatons and by deliberately working in as open and transparent manner as possible. We are choosing to partner with brands that will match their interests and ofer games that will appeal to them.